Monday, August 23, 2010

Smile, or Else!

Nabisco is running a back-to-school promotion. The grocery store display holds their snack crackers and the text advises us to "Pack a Smile"

The display itself tells another story. This image is a very angry bus, the top lights (eyes) flash red, it appears to have frowning eyebrows and the down-turned "mouth" looks to be saying "touch my crackers and I'll run you over".

I would rather buy my munchies from a more friendly bus. Keebler says "grab your snack supplies," and their image says welcome, let's be friends!

1 comment:

Anonymous said...

Unfriendly and artistically inaccurate. That's a pretty bad combo pack for marketing...